Typeface and Logo Experiments
- YUYING LUO
- Apr 23, 2022
- 1 min read
Updated: Apr 25, 2022
The font experiment is also based on the previous mirror experiment, and I want to continue to extend the effect of the mirror experiment.
I used Non Glass Mirror Tiles Mirror Stickers to cut out the shape of a canonical sans serif typeface, then passed through another Non Glass Mirror Tiles Mirror Stickers to record and observe the shape of the letters. Through reflection in this mirror, I want to express that people in the mirror is not their real appearance, but their inner appearance and this appearance can be changed by themselves or their behaviours.



Secondly, I made a dynamic logo based on the animation of the promotional animation. The design of the logo symbolizes the idea and meaning of utopia.

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